SEO Pricing

SEO Pricing 2026: Monthly SEO Fees, Market Ranges and ROI

SEO prices in Türkiye in 2026, based on the quotes we see in the market, range widely from 18,000 TL to more than 50,000 TL a month. The reason for the gap is that SEO is not an off-the-shelf product: industry competition, the difficulty of the target searches, the current state of the site and the goals differ from project to project. The Bilcod SEO package starts from 22,500 TL a month, VAT included.

Watch out for VAT when comparing quotes: SEO quotes in the market are usually given excluding VAT. Our starting price is 22,500 TL including VAT, which is 18,750 TL plus VAT.

The cost items that drive the price take effort and continuity: specialist time, professional SEO tools, content production, link building and regular reporting. Very cheap packages that cannot cover these items carry a high risk of leaving part of the work undone.

On this page we cover the 2026 market in Türkiye, the factors that set the price, how to calculate ROI, what changes for e-commerce, how a freelancer compares with an agency and the risks of very cheap packages. For a free preliminary analysis of your site and a tailored quote, call us on +90 216 706 07 16.

Why Isn't SEO Priced From a Fixed List? 8 Deciding Factors

The fact that "How much does SEO cost?" has no single answer is not a flaw; it is the nature of the work. A law firm's SEO needs are not the same as those of an e-commerce site with hundreds of products. We itemise every quote according to these eight factors:

1. Industry competition. Highly competitive searches such as "lawyer Istanbul" do not take the same effort as niche B2B searches.
2. Difficulty of the target searches. Progress is faster for low-competition searches and takes longer for competitive ones.
3. The site's current technical condition. A modern platform and a site running on an old theme need different amounts of work. If repairs are needed first, they become part of the scope.
4. Content needs. How many new pages will be written and whether product and category pages need rewriting directly affect the fee.
5. Intensity of link building. Earning natural, relevant links takes effort; bulk, automated links are not a method.
6. Target market. The scope widens from local to nationwide to international SEO; every language means separate keyword research and content.
7. Reporting needs. The scope and frequency of reporting are part of the work.
8. Breadth of scope. How many services and target pages are included sets the final fee.

For a tailored price, let's go through these eight factors together in a free first meeting: +90 216 706 07 16.

The SEO Market in Türkiye in 2026: Monthly Fee Ranges

Based on the quotes we see in the market, monthly SEO fees fall roughly into three ranges. The table below summarises the scope usually offered in each range:

Knowing these ranges helps you see where a quote sits in the market. They are a guide only; compare quotes on the scope written in them.

The Bilcod SEO Package and How We Work

Bilcod SEO Package

From 22,500 TL a month (VAT included)

18,750 TL plus VAT. Monthly SEO work delivered with our team's experience of over 20 years. The final fee depends on the size of the site, industry competition, content needs and scope.

The Bilcod SEO package has a single starting price and covers the following work:

• Technical SEO audit and fixes: crawling, indexing, speed, mobile experience and structured data. The developers in our team apply the fixes.
• Keyword research and keyword-to-page mapping: each important search gets a single target page on the site.
• SEO and GEO-ready content: strengthening target pages and new content. We set the monthly content scope in the proposal according to your goals.
• Authority (link building) work: we share the links earned in a separate report each month.
• Visibility in AI search (GEO): we structure content clearly enough for tools such as ChatGPT, Perplexity, Google AI Overviews and Gemini to cite it as a source.
• Monthly report: work done, Search Console data (impressions, clicks, average position), indexing status and the backlink report.
• Direct communication: you talk directly to the team doing your work.

We describe the full scope and the steps of the work on our SEO service page.

Our working principles:

• No hidden items. The scope written in the proposal is what we deliver.
• No minimum term. You can end the work with 30 days' notice.
• Accounts in your name. The Search Console and Analytics accounts are yours; when the work ends, your data stays with you.
• White-hat principle. We do not use methods that violate Google's spam policies.

For an exact price for your industry and goals, call us on +90 216 706 07 16; after a free preliminary analysis we send an itemised written proposal.

The Risks of Very Cheap SEO Packages

"Budget SEO packages" for a few thousand lira a month still appear in the market. When you consider the cost items of professional SEO work, it is worth asking what such a fee can actually cover:

• SEO specialists' time,
• Subscriptions to professional SEO and analytics tools,
• Quality content production,
• The effort needed to earn natural links,
• Regular reporting and communication.

With packages that cannot cover these items, watch out for the following risks:

• Bought or network links. Google's spam policies explicitly prohibit buying links and using link networks to manipulate rankings.
• Unchecked automated content. Google treats producing large numbers of pages that add no value for users as spam; such content risks a loss of rankings.
• Fake social signals. Bot comments and shares may create brief movement but add no lasting value.
• Weak technical SEO. The site's real problems (speed, structured data, mobile experience) may never be addressed.
• Vague reporting. You are told the work is "done", but no concrete data is shared.

Even if these methods create movement in the short term, they violate Google's spam policies. If Google applies a manual action to a site, recovery can take a long time, and organic traffic can drop sharply in the meantime.

Note: be cautious with offers of "guaranteed #1 SEO". Google's guide Do you need an SEO? states plainly that no one can guarantee a #1 ranking on Google. A professional SEO company commits to the work and the reporting, not to rankings.

How to Calculate the Return on Your SEO Investment (ROI)

SEO is best treated as a measurable investment rather than a cost item. Use this simple formula to calculate the return on investment (ROI):

SEO ROI (%) = ((Revenue from customers who came through organic search − SEO investment) ÷ SEO investment) × 100

An example: consider a B2B company with a monthly SEO budget of 22,500 TL and an average customer value of 8,000 TL. If organic search brings in 3 new customers a month, the revenue from those customers is 24,000 TL, which covers the monthly investment. How many months it takes to reach that point depends on the industry, the competition and the site's starting point; no calculation can guarantee it in advance.

The difference from advertising is that the visibility SEO earns does not depend on paying per click; content and authority build up over time. Our monthly report shows the work done and the Search Console data, and you can calculate ROI by comparing enquiries from organic search with your own sales data.

SEO for E-Commerce Sites: Same Starting Price, More Intensive Work

A common question: "Is e-commerce SEO more expensive?" The Bilcod SEO package starts from the same price for e-commerce, 22,500 TL a month (VAT included); there is no separate base price for e-commerce. The monthly work on e-commerce sites is naturally more intensive, though:

• Page volume. There is a big difference between a 5-10 page corporate site and an e-commerce site with hundreds or thousands of products; every product and category page needs attention.
• Filter URLs. If filter and sort URLs are indexed incorrectly, duplicate content and wasted crawling follow; handling them well takes expertise.
• Variety of structured data. Product, offer, breadcrumb and FAQ schema are applied together in the same project.
• Campaign periods. Seasonal changes and campaign pages need separate SEO work.
• Strong competition. Categories that compete with large marketplaces need a more comprehensive strategy.

So the starting price is the same; your final fee depends on the number of products and your content needs. If you need a platform, see our e-commerce solutions. When you combine SEO with a website project, we can offer a discount in the proposal.

Freelance SEO or a Professional Agency? A Comparison

There are two common options for SEO: working with a freelance specialist or with a multi-person agency. Look at these criteria when deciding:

In short: for a niche blog or a single-page promotional site, a freelance specialist may be enough. For a growing brand, an e-commerce site or a multilingual site, the agency model is a better fit. You can find a detailed comparison of three models (agency, freelancer and in-house team) on our SEO agency in Istanbul page.

When Do the Results of SEO Work Appear?

"When will my SEO investment pay off?" is one of the most common questions. A precise timeline cannot be given, but the work generally progresses like this:

• The first weeks: technical fixes are made, and their effect starts to show as Google recrawls the pages.
• The first months: target pages and content get stronger; the first movements may appear for low-competition and long-tail searches.
• The following months: progress on competitive searches takes time; accumulated content and authority can turn into lasting visibility.

The timing depends on the industry, the competition and the site's starting point. That is why we recommend planning SEO as work of at least six months. Do not trust promises of "first place in a month".

Frequently Asked Questions

How much does SEO cost per month in 2026?

Based on the quotes we see in the market, SEO fees in Türkiye in 2026 start from 18,000 TL a month and go above 50,000 TL; quotes are usually given excluding VAT. Industry competition, the difficulty of the target searches, the state of the site, content needs and the target market set the price. The Bilcod SEO package starts from 22,500 TL a month, VAT included.

How much is the Bilcod SEO package?

The Bilcod SEO package starts from 22,500 TL a month, VAT included (18,750 TL plus VAT). It covers technical SEO, content, link building, visibility in AI search and the monthly report. The fee rises with the size of the site, the competition and the scope; we give the exact fee in a written proposal after the free preliminary analysis.

Why do different agencies quote different SEO prices?

Eight main factors set the price of SEO: industry competition, the difficulty of the target searches, the site's current technical condition, content needs, the intensity of link building, the target market, reporting needs and the breadth of scope. Because every project differs on these factors, prices differ too.

Can I trust very cheap SEO packages?

Be careful. Specialist time, professional tools, content and link building are real cost items; a fee that cannot cover them risks leaving part of the work undone or relying on methods that violate Google's spam policies. Ask for the scope item by item and ask in writing how reporting will work.

When will my SEO investment pay for itself?

It is not possible to say for certain in advance; the timing depends on the industry, the competition, the site's starting point and your customer value. You can treat the point where revenue from customers who came through organic search covers the monthly SEO budget as break-even. We recommend at least six months of work for lasting results.

Is e-commerce SEO priced separately?

No. The Bilcod SEO package also starts from 22,500 TL a month (VAT included) for e-commerce. Because layers such as the number of products and categories, filter URLs and product schema make the monthly work more intensive, the final fee depends on the number of products and your content needs.

Can I trust SEO agencies that promise a guaranteed #1 ranking?

No. Google's own guide states that no one can guarantee a #1 ranking on Google. A guarantee points either to risky methods or to searches that would rank easily anyway. A trustworthy agency commits in writing to the work and the reporting, not to rankings.

Is a freelancer or an agency the better choice for SEO?

For narrow-scope work and niche searches, a freelance specialist may be enough. For projects where technical SEO, content and authority work need to run together and continuity matters, the agency model is a better fit. We recommend deciding based on the size of your site and your goals.

Do I have to commit to a contract term?

No. Bilcod SEO work is paid monthly and has no minimum term; you can end it with 30 days' notice. Because the effect of SEO builds up over time, we recommend working together for at least six months, but we do not make this a contractual condition.

Get a Tailored SEO Quote

We have explained why SEO prices vary; now let's work out what it would cost for your business. Our team carries out a free preliminary analysis of your site and prepares an itemised written proposal.

Getting started with Bilcod:

• A free first meeting,
• A free preliminary analysis of your site,
• A written proposal starting from 22,500 TL a month (VAT included),
• No minimum term; exit with 30 days' notice.

Our contact details:

• Phone: +90 216 706 07 16
• Email: info@bilcod.com
• Address: Rasimpaşa, Nüshetefendi Sok. No:50 K:4 D:8, 34714 Kadıköy/İstanbul
• Contact form: bilcod.com/en/iletisim

Related pages: SEO service, SEO agency in Istanbul, web design, e-commerce solutions, Google Ads management and our references.

This page was prepared by the Bilcod Team.